Job Description:

* Manage full 360 degree marketing activities related to flavored milk.

* Plan and execute EFL’s entry into a new category and develop strong brand in the business segment.

* Short and long term brand straegy development and its execution.

* Development of advertising campaigns, media plans and activation/consumer relationship activities.

* Coordination with Sales, Supply Chain and other functional areas related to the brands assigned.

* Relationship management with business partners.

* Budget management.

The ideal should be

* MBA from LUMS/IBA or a top tier Foreign University.

* Total of 5 years marketing experience with a multinational FMCG company, atleast 2-3 years of which should be in brand management.

* Brand launch experience will be an added advantage.

* Strong analytical and strategic thinking skills.

* Strong leadership skills.

To Apply:

eflrecruitment@engro.com